On-Page SEO Guide | 10 Best On-Page SEO Techniques to Follow

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Now succeeding in organic search requires optimizing for coupling features that search engines examine such as on-page, technical SEO, and off-page. The On-page SEO step by step guide that defines the major factors to study when optimizing every webpage on your website. All these points are listed build on significance, so don’t miss out on a step. Also, be sure that making the latest optimized content every week is vital to reach durable success with SEO.

What is On-Page Optimization?

One of the top-notch methods to score pages within the website on SERP by the best On-page SEO. Appropriate on-page optimization of a page will make sure that it scores top-level on SERP for various keywords and operates direct traffic.

On the page, the name recommended is about optimizing the inner or on-site elements within your website to gain search engine friendliness.

Is On-Page SEO a Good Scoring Factor?

The attainment of SERP depends on the significance of the outcome given to the customer. As long as Google offers first-class results to the customer, we have to give thanks to its latest updates as it is currently supreme in the search engine.

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The Major Factors of On-Page Optimization

  • The overall process of doing the latest on-page SEO step by step guide 2020 is to ensure that the customer and the SERP know what is provided on a webpage.
  • It generates a chance as right on-page optimization covers the way for you to notice the selected viewers and post across the email efficiently.
  • All the major points that you are going to understand through this guide are crucial as they provide special signals to the SERP about your site.
  • If you miss out, any on-page SEO step may finish with your competitor proceeding up your rank on the search engine, this will be what you do not like.

1.Finalize Keywords

The first step is to read the webpage’s content and recognize two main keywords that are most applicable to the entire page content. Select the first primary and the other secondary keyword applicable to the webpage’s content and one difference of that keyword per page. When you don’t get any primary keyword for a page, you will require to make fresh website pages to differentiate the content. After finalizing the keywords then make proper URL mapping according to the webpage.

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keyword research, how to perform keyword research, keywords in seo

2.Meta Tags – Meta Title, Meta Keywords, Meta Description

The Meta Title – It comes as the bolded, blue, bright, underlined text on a Google SERP, and also on the first left side in the google bar. It is not a maximum of 70 characters with no other two long-tail keywords per web page title. Every page title on your site should be attractive and unrepeatable.

Meta keywords – The primary keyword should come first then secondary. Every keyword tag must be differentiated by pipes. Now utilize your primary and secondary keyword in the web page’s keywords.

Meta Description – The meta description also comes on a Google SERP below the Page Title. It assists users to choose whether to pick on your result. It should be under 150-160 characters placed the primary and at minimum one secondary keyword

meta tags optimization, meta tags in seo

3.Canonical Tags

Use the canonical tag with this HTML code (rel=“canonical”) that decides the major sorts for similar, duplicate, near-duplicate pages. In other words, when you get the same information available below the various URLs, you must utilize canonical tags to identify which webpage is the important one and hence it should be indexed.

4.Internal Links

When you know the primary keyword of the webpage on other pages within your website, then connect to the main page utilizing the keyword as the anchor text. Such as you should connect to a webpage about digital marketing utilizing the anchor text “digital marketing.” you must ensure that this is finalized, you should make one or two internal links on the equivalent pages that connect back to the webpage in which you can easily optimize.


This is one of the top-most tips of all as the content is the king: ensure your content is unique, top-quality, and informational. As more high-quality and valuable your content is to users, the best it will be to score your content. The important method would be to recognize the content that is going for your competitors and follow it on your site.

So set it down in your stand by getting more data, input, and research. Be sure, Google aims to return the top-most SERP. Ensure your information is better than all the other information on your topic.

Content-Optimization in seo, content optimization

6.Keyword density

The formula of the keyword density is the percentage of a keyword or phrase that comes on a page divided by the total number of words on the page. According to the SEO, it can be utilized as a factor in rule, since a page applies to a particular keyword or keyword phrase. According to the webmasters, keyword density is 1-4%

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7.LSI keywords

In the past rank high in Google was not a hard task because users understand how to take part with keyword density but not anymore. These days search engines are clever and to control the relevancy Google does not only see at keyword density they decide the relevancy by Latent Semantic Indexing keywords.

8.Use Heading Tags 

The webpage must have one heading H1 tag that includes the primary keyword and must place with the URL as well as in the title. This tag must come at the top of the page and should be the first thing people see when they arrive on a page. After that other h2, h3, h4 according to the user’s choice and other headings you must put these tags in your content.

9.Google Analytics

It is an extensively used tool all over the world to gain information on your site. It appears you know where your viewers are coming from audience behavior, interests, age, search patterns, and various other tools that can assist you a lot to build your business more effectively. Google Analytics shows you what happened on your site after the click. It is very simple to combine on your site to get the user data. It is very easily joined with other SEO analytics tools.

10.Google Search Console

It is a free service provided by Google to manage your website’s search functionality. It is a tool and also a report that assists you to solve issues as well as strategize and optimize your SERP rankings. You also look at the crawling data, how many users returned pages from your website, how many webpages have arrived in the SERP, how many users resulted in a click-through, your overall search position, and much more. It assists you to know what happened on google before the organic click.

Also, Google Search Console utilizes it to add a sitemap and build a robots.txt file, which assists with SEO. Even if it’s more, use it to detect and resolve errors that can have a terrible result on your website.

11.Website Speed Optimization

Nowadays, website speed is a very crucial on-page factor. It is so valuable that Google has built it a genuine ranking factor. A period of time, Google has taken action to boost the speed of websites by providing a set of tools for developers and webmasters. Website performance afterward affects search engine ranking and evolves under the exclusive and undisclosed algorithms, containing key factors under page speed, user experience, website responsiveness, and the entire website performance metrics. Websites that load speedily deliver content quicker, and in that satisfy the user’s needs quicker. You can read here the way to improve website speed up to 90%.

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Final Thoughts

On-page SEO guide should be the most important part of the digital strategy that will assist you to get important and high traffic to your website, which will bring you advantages.

Now It’s only up to you to give your best and we hope that our best on-page SEO guide 2020 will assist you to get the most of your website.

Frequently Asked Questions: Getinranks.com

1. Why is an On-Page SEO Plan useful?

We know this is difficult stuff to execute. It’s difficult to find the time in the day to read a guide and take care of every proper on-page SEO optimization step to increase the organic traffic on your site. But, when it comes to your search engine optimization service, it’s just as important as determining the markup on your goods and services.

2. What should users know when it comes to organic keyword research?

The power of organic keyword research lies in how well you know your target market and how they are searching for your brand. Place yourself in the mind of the searcher. What specific words are they using? What questions do they ask? What device are they using for the majority of searches? Are you seeing any trends?

3. How to make Use an SEO-friendly URL structure?

What does that mean? A few things.

  • Your URL should be short.
  • It is free of any numbers and special characters.
  • It carries your target keyword.

Few people simply use the title of their post or page in their URL. we suggest only including your target keyword.

4. What is the approximate content length?

You have to be sure that your content is long enough so it is adequate for readers and search engines. But make sure that there is no exact ‘perfect’ content length; it all depends on your goals and the content purpose. Numerous studies have found that low word count content can hamper a page’s ability to rank in Google well, with longer content considered more valuable.


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